Dressed up! Wella Professionals presents the Kaiser Wiesn Looks 2023 together with the Ultimativ Group

Almost as important as the perfectly fitting dirndl is finding the right dirndl hairstyle in the peak season of the Oktoberfest celebrations. Whether romantic half-open braided hairstyles or playful updos - the EIMI products from Wella Professionals make implementing both simple and unusual looks child's play.

Together with the Ultimate Group Wella Professionals created six statement looks for this year's Kaiser Wiesn. Classic braided hairstyles have been combined with the modern and create looks that playfully adapt to any dirndl.